Apoella derives from the Greek phrase “Apo Ellada” (apo Hellas) meaning “From Greece”.

Established in Crete in 2014, the Apoella brand opts to offer a highly curated selection of brands from Greece and all over the world that capture the ultimate elegance of the Greek summer.

This greek-inspired beach lifestyle along with a touch of modernity offers a timeless and unique sense of style. Apoella creates an inspirational concept for high-end resorts and beach destinations that offers a sense of discovery sought by every world traveler.